OSMI AI

AI inference on a global GPU network

Sector
AI
Scope
Brand · Web · Marketing
Services
Positioning workshops · Brand strategy · Visual identity · Website · Pitch deck · Node sale campaign
Result
$2M+in node sales, with an 800% token rise after TGE
OSMI AI homepage on a desktop monitor, purple orb logo under the headline How can I help you today, website by Proof of Work Studio

Overview

OSMI runs a decentralised GPU cloud for AI training, inference, and deployment, with its own AI agent already built. The technology worked, but OSMI hadn't yet built a brand, the market was crowded with speculative projects, and the node sale was on a tight timeline. We started with workshops and strategy, then designed the identity, the website, and the product interface, and ran the launch.

OSMI AI brand identity system across digital and physical applications
OSMI AI 'Powered by the people' tote bag, brand merchandise for the decentralised GPU community
OSMI AI mobile app icon close-up on smartphone home screen

The work

We presented OSMI as infrastructure you can rely on, and designed everything to make sense to the people buying nodes rather than to other engineers. We then ran the launch, the node sale campaigns, and the content around them.

OSMI AI assistant interface, 'How can I help you?' with prompts for sales summaries, risk assessments and pending tasks
OSMI AI brand campaign on outdoor billboards, 'A new compute supply'
OSMI AI marketing card pair, 'AI inference on a global GPU network' and '21,000+ GPUs Live'
OSMI AI product launch teaser screen, purple gradient interface

Outcome

OSMI sold 1,000 nodes in under five hours. Node sales passed $2M, with an 800% token rise after TGE.

OSMI AI assistant interface with the purple orb logo and the prompt How can I help you today, product design by Proof of Work Studio
OSMI AI node operator dashboard, My Rewards and My Nodes interface with $OSMI balance and reward history
OSMI AI brand visual, purple gradient abstract motif
OSMI AI brand mark, glowing purple orb logo on dark background
OSMI AI product dashboard with rewards and node management interface

Next case

All work
NIZK

Where zero-knowledge meets superintelligence

NIZK website hero on a desktop monitor