Design system agency
for funded startups.

Figma libraries, semantic tokens, component documentation, engineering handoff. Built as part of brand work, not separate consulting.

Coinbase
Visa
Hemi
Eli Lilly
Jito
Deloitte
Gala
CoinGecko
Bloq
Datagram
BT
LFG
Kedalion
Volo
What we deliver for product teams

Tokens that scale

Primitive and semantic token layers built to support theming, dark mode, and rebrand without touching component code.

01Primitive tokens for colour, type, space, radius
02Semantic tokens for intent and surface
03Dark and light mode variants from day one
04Token export as JSON, CSS variables, Tailwind
05Accessibility checks built into the token layer
Hemi orange corduroy cap with the white embroidered Hemi mark, brand merchandise by Proof of Work Studio

Components that ship

Figma component library covering the patterns engineering will rebuild in React, Vue, or SwiftUI.

01Core components: buttons, inputs, navigation, surfaces
02Data display: tables, charts, cards, lists
03Layout and grid primitives
04Motion principles and animation tokens
05State, prop, and behaviour documentation
Hemi homepage with the headline Activate compliant Bitcoin yield without leaving custody and a pixel art Bitcoin coin, website by Proof of Work Studio

Handoff that holds

Documentation surface and engineering handover designed so your team can extend the system after we leave.

01Figma library handover with linked components
02Component spec doc per pattern
03Engineering pairing during handoff weeks
04Accessibility documented alongside components
05Maintenance plan with or without ongoing retainer
Grid of Datagram node devices with glowing orange logos joined by data links, 3D render by Proof of Work Studio
How it works
01

Audit

Async questionnaire, current state audit of brand and product surfaces, and competitor system teardown. We map what you have, what you need, and the gap before the first call.

02

Build

Token layer first, then components on top, then documentation. Senior creatives, not juniors. Figma library built in your workspace from day one so engineering can preview as we go. Two rounds of feedback on live calls.

03

Handoff

Delivered live and functional. Tokens exported, components documented, engineering paired for two weeks. Not a PDF brand book. A working system your team can extend the day after we deliver.

Proof
“

Quick turnaround, incredible quality. Your designer is probably in the top 1% I've ever worked with.

Padgett Ong
Padgett Ong CTO, ZenChain
60+ Tech brands and systems built across SaaS, AI, fintech, and crypto.
100% Senior creatives. No juniors, no outsourcing.
More design system work
FAQ
Semantic tokens or primitive tokens? +

Both. Primitive tokens (colour-blue-500, space-16) describe raw values. Semantic tokens (color-action-primary, space-component-md) describe intent. We build the primitive layer first, then map semantic tokens on top, then expose only the semantic layer to consumers. That way you can theme, dark-mode, and rebrand without touching component code. The boring answer is also the right answer.

How do you handle dark mode? +

By designing in both modes from day one rather than retro-fitting. Colour tokens carry mode variants (color-surface-default has a light and a dark value). Components reference semantic tokens, so switching mode is a token-layer concern not a component concern. We test contrast in both modes to WCAG AA at minimum, AAA where we can. Charts, data viz, and elevation are the surfaces that need most attention.

How does the system hand off to engineering? +

Figma library handover, token export as JSON or CSS variables, and a component spec doc with state, prop, and behaviour notes for each piece. We have shipped systems that engineering rebuilt in React, Vue, and SwiftUI without us writing the production code. For teams using Tailwind or shadcn/ui, we map tokens directly into the existing config. We can introduce your front-end lead to teams we have shipped with before if you want a reference call.

Do you build accessibility into the system? +

Yes, as standard. WCAG 2.2 AA minimum for colour contrast, focus states, keyboard navigation, and screen-reader semantics. We document the patterns alongside the components rather than as a separate accessibility appendix that nobody reads. For teams shipping into regulated industries (financial services, healthcare, public sector) we can extend to AAA on critical paths.

Fees and timings for every package are on the Brand Sprint and Web Sprint pages.