Web3 game brands.
Shipped in two weeks.

For funded Web3 game studios. Brand, web, and launch creative for the teams behind Gala and VOX, shipping into 2026.

Gala
Vox
Snoop Dogg
Death Row Records
Trolls
DreamWorks
Warner Music
Hemi
Datagram
Coinbase
CoinGecko
Bloq
Sky
BT
What we deliver for Web3 gaming teams

Brand for the studio

Identity that holds across a hero game, a launchpad, and a partner IP collab.

Positioning, narrative, and messaging
Logo, wordmark, and motion principles
Visual identity system and guidelines
Sub-brand framework for game series
Discord, X, and community templates
Web3 gaming brand identity, Gala music platform launch

Web for players

Static, fast, and built for players who already know wallets and minting.

Conversion-led marketing site, deployed live
Mint, marketplace, and wallet entry-point UX
Lighthouse 90+ performance and accessibility
Tokenomics and economy explainer pages
CMS handover with no ticket queue
Web3 gaming web design, VOX NFT character collection

Creative for drops

The collateral your community team needs the week of mint or major drop.

Drop-day key art, billboards, and OOH
Partner IP collab assets and co-branded kits
Conference booth, banners, and gaming event assets
Launch ad creative and paid-social kit
Founder talking points and PR bios
Web3 gaming launch creative, Gala drop-day brand assets
How it works

Kickoff to launch in 14 days.

01

Discover

Async questionnaire and AI-powered research. No workshops, no delays. We map your market, audience, and competitors before the first call.

02

Design

Strategy signed off, then straight into design. Senior creatives, not juniors. Logo, visual system, and brand assets. Three feedback rounds built in.

03

Deliver

Delivered live and functional. Brand files exported, guidelines packaged, social kit ready. Not a PDF deck. Working assets you can use the day we're done.

Proof

POW delivered a complete brand and web presence that helped us stand out in a crowded gaming ecosystem. Their understanding of crypto culture gave us a real edge at launch.

Jason Brink
Jason Brink President, Gala Games
60+ Crypto and tech brands built across AI, fintech, and Web3.
100% Senior creatives. No juniors, no outsourcing.
More Web3 gaming work
FAQ

Questions.

Have you worked with Web3 gaming? +

Yes. Gala is a Web3 gaming and entertainment platform we shipped brand and web for. VOX is an NFT character collection that drove $29.5M across four series with DreamWorks and The Walking Dead partnerships, also shipped through our studio. The work spans games, NFT IP, music, and film inside the Web3 entertainment stack.

Can you handle multi-platform game brand systems? +

Yes. Gala runs across games, music, and film with multiple sub-brands. We built the parent brand and the sub-brand framework that lets new launches plug in without breaking the system. The same approach applies to studios with multiple game IPs or expansion to launchpad and platform plays.

Do you design NFT collection systems? +

Yes. VOX was a four-series NFT character collection. We designed the master brand, the collection systems, the drop-day creative, the marketplace surface, and the partnership co-branding for DreamWorks and The Walking Dead. Same playbook applies to PFPs, in-game assets, and IP-backed collections.

What is included in a Web3 gaming engagement? +

The Brand Sprint covers positioning, naming if needed, full visual identity, logo system, type, colour, brand guidelines, and launch-ready collateral. The Web Package covers up to a six-page launch site on Webflow or Framer. NFT collection systems, drop-day creative, partner co-branding, and player-onboarding surfaces fit inside the same engagement.

What does a Web3 gaming brand and web build cost? +

The Brand Sprint is $15,000 fixed for two weeks. The Web Package runs $10,000 to $20,000 depending on scope. The Growth retainer starts at $7,000 per month for ongoing creative once you are live. Full pricing context sits in the Funded Startup Brand Benchmarks 2026 report.

Can you build sub-brand frameworks for game series? +

Yes. The studio brand sits at the parent layer. Each game gets its own visual treatment that nests inside the parent system. New games launch fast because the framework is already there. We designed this for Gala and have applied it across other multi-IP clients.

Do you design player wallets and in-game economies? +

Yes. Player wallet UX, in-game token balances, marketplace surfaces, and tokenised item displays are part of every gaming engagement. We design the wallet flow knowing most players have never opened one before, and we design the economy UI knowing your live ops team will be tuning balance for years. Brand reads as part of the game, not as a crypto bolt-on.

Can you handle tokenised items and marketplace design? +

Yes. We have shipped marketplace surfaces, rarity systems, item-display templates, and tokenised-asset taxonomies for NFT collections and in-game economies. VOX was a four-series tokenised character collection. The same playbook applies to skins, weapons, lootboxes, and consumable items inside a Web3 game.

How do you handle player + investor + partner audiences? +

We build the brand system once and split the surfaces across player marketing, investor pitch materials, and partnership decks. The visual system holds across all three; language and density change. This is how Gala speaks to gamers, exchange partners, and IP holders out of the same brand.

How fast can we go from kickoff to live? +

Mint date or drop window sets the deadline, so we work back from that. Two weeks for the Brand Sprint, two to three weeks for the Web Package, run them back-to-back and you are live with a new identity and a launch-ready site in five weeks total. Larger multi-IP rebrands with sub-brand frameworks run 10 to 16 weeks end to end.

How quickly can you start? +

Usually within one to two weeks of signing. We run two engagements concurrently maximum, which keeps quality high and timelines tight. If you need to ship before a drop, a season launch, or a conference, tell us the deadline at first call and we will tell you straight whether the calendar works.

Who actually does the work? +

Founders Charlie Simpson and David Henshaw lead every engagement. There is no junior account manager between you and the work. Both have 15-plus years inside gaming, entertainment, and crypto, including senior creative leadership at Gala Games and Bitkraft-backed studios. You meet the people doing the work on day one and you keep meeting them through to launch.

What do you need from us to kick off? +

A 60-minute kickoff with the founder or game lead, access to any existing brand, deck, and concept art, and a clear view of the audiences you are launching to (players, investors, IP partners, exchange listings). We run discovery in week one and pressure-test positioning before any pixels are drawn.

What happens after the launch? +

Drop-day creative, IP-collab co-marketing, and conference assets are the spine of post-launch work for a gaming studio. Most of our gaming clients move into a Growth retainer to cover it, plus ongoing brand stewardship, ad creative, and partner kits. We embed in the team and ship at the pace gaming launches require.

How is this different from a generic design agency? +

We only work with funded technology companies in crypto, gaming, and Web3. You will not waste week one explaining what an NFT collection is, why a player-buyer differs from a SaaS-buyer, or why your drop creative matters more than your homepage. Web3-native team, fluent in the moves your audience already knows.

Do you do partnership creative for IP collabs? +

Yes. VOX shipped collabs with DreamWorks and The Walking Dead through us. Co-branded creative, drop kits, marketplace surfaces, and partner-facing pitch material are standard scope inside our gaming engagements.