Crypto brands.
Shipped in two weeks.
For funded crypto, Web3, and blockchain founders. Brand, web, and launch creative for the teams behind Hemi, Datagram, OSMI, and Gala.
Brand for launch
Identity that holds up across a wallet, a listing, and a conference booth.
Web for trust
Static, fast, and built for users who already worry about phishing pages.
Creative for mainnet
The collateral your BD team needs the week of mainnet launch.
Kickoff to launch in 14 days.
Discover
Async questionnaire and AI-powered research. No workshops, no delays. We map your market, audience, and competitors before the first call.
Design
Strategy signed off, then straight into design. Senior creatives, not juniors. Logo, visual system, and brand assets. Three feedback rounds built in.
Deliver
Delivered live and functional. Brand files exported, guidelines packaged, social kit ready. Not a PDF deck. Working assets you can use the day we're done.
If you want to launch a successful business in crypto, there is no better partner than Proof of Work Studio.
Questions.
The two-week Brand Sprint delivers positioning, narrative, identity system, type and colour, logo suite, brand guidelines, and a launch-ready hero. The Web Package ships a marketing site in two to four weeks with the protocol explainer, tokenomics section, docs entry-point, and ecosystem partner blocks already built. Add the Growth retainer for ongoing ad creative, partner kits, conference assets, and ecosystem comms once you are live. Most crypto clients run all three back-to-back into mainnet.
The Brand Sprint is $15,000 fixed. The Web Package runs $10,000 to $20,000 depending on scope. The Growth retainer starts at $7,000 per month and scales with ecosystem load. Hemi is on a $75,000 per month retainer with us. We invoice GBP or USD from a UK Ltd and have worked with entities in Cayman, BVI, Switzerland, and Singapore.
Yes. Half the crypto sites we have built had counsel reviewing copy and disclosures before launch. We design knowing legal will redline. The brand and web templates flex around what your team needs to redact, replace, or rephrase before mainnet. Compliance review adds elapsed time, not work time.
Charlie Simpson and David Henshaw, founder-led every engagement. There is no junior account manager between you and the work. Both have 15-plus years inside crypto and creative leadership, including senior roles at Gala Games and Bitkraft-backed studios. You meet the people doing the work on day one and you keep meeting them through to mainnet.
Usually within one to two weeks of signing. We run two engagements concurrently maximum, which keeps quality high and timelines tight. If you are pacing toward a mainnet date, a TGE, or a conference moment, tell us the deadline on the first call and we will tell you straight whether the calendar works.
Mutual NDA from the first call. We have worked under NDA with three pre-launch protocols this year. We know how to write copy and design surfaces that signal product without revealing roadmap, tokenomics, or unreleased partnerships.
A founder and a decision-maker on the kickoff call, access to your existing positioning documents and pitch deck, and a clear view of any disclosure constraints from counsel. We do the heavy lifting on research, narrative, and writing. You give us product truth, your stance on the market, and feedback in 48-hour cycles. That is the rhythm that ships in two weeks.
No. Our last four crypto clients were incorporated in Cayman, BVI, Switzerland, and Singapore. We work in GBP or USD and invoice from a UK Ltd. Time zones overlap London hours, which works for teams sat in Lisbon, Zug, Dubai, or Singapore.
We do not design tokenomics. We design the brand, the narrative, and the surfaces that explain it. Your team or your economic advisor owns the tokenomics. We make it readable to the people you want using or holding it, on a homepage, in a docs page, and across launch comms.
Yes if you give us six weeks runway. Brand Sprint plus Web Package plus a launch collateral push. We have done this four times this year for protocols going live across Bitcoin, Ethereum, and DePIN networks. Shorter than that and we will tell you what is realistic before you sign.
Yes. Hemi is a Bitcoin Layer-2. Datagram is a DePIN network. OSMI is a decentralised AI protocol. We have shipped brand and web for each of these sub-categories within the last 18 months. Same applies to Web3 social, on-chain games, NFT collections, exchange brands, and wallet UX. See our DePIN and Web3 gaming pages for narrower scopes.
Most crypto homepages have to read for developers, holders, and ecosystem partners at once. We design the page to layer. Hero and intro speak protocol thesis, the middle of the page goes deeper on architecture and integrations, and the lower fold carries ecosystem proof and docs entry. Different audiences scan different floors. The page works for all three without watering any down.
The Web Package stands alone. We work to your existing guidelines, identity, and tone of voice. Two to four weeks from kickoff to live site. If the brand needs a tune-up alongside the site, we can bolt on a positioning sprint without committing to a full rebrand.
Most of our crypto clients move into a Growth retainer post-launch. Hemi is on a $75k per month retainer with us. Ongoing brand stewardship, ad creative, ecosystem updates, conference assets, partner kits, founder content. The retainer keeps the studio embedded so you do not have to brief a new team every time you ship a partnership, a season, or a campaign.
We only work with funded technology companies in crypto, AI, and fintech. You will not waste week one explaining what a token launch is, why a wallet user differs from a SaaS user, or why your homepage needs to read for both retail and institutional buyers. Crypto-native team, fluent in the moves your audience already knows, and the only crypto-heavy portfolio in the room.