Just raised?
Rebrand in two weeks.

For Series A founders who need a brand that matches what they have just raised on. Brand Sprint plus optional Web Package, shipped in five weeks total.

Coinbase
Visa
Hemi
Eli Lilly
Jito
Deloitte
Gala
CoinGecko
DreamWorks
Bloq
Sky
Warner Music
Datagram
BT
LFG
Vox
Snoop Dogg
Death Row Records
Trolls
Kedalion
Binsr Inspect
Volo
What you get

Brand for the new chapter

Strategy, positioning, and identity that signals you are no longer the seed-stage version of yourselves.

Repositioning for Series A audience
Logo, wordmark, and motion principles
Visual identity system and guidelines
Brand guidelines and asset kit
Founder talking points for the rebrand story
Post-Series-A rebrand identity, Hemi merchandise

Web that scales

Site that holds up under enterprise scrutiny, hire pipeline, and the next round of investor conversations.

Conversion-led marketing site, deployed live
Hire-pipeline and culture surfaces
Trust, security, and compliance pages
Lighthouse 90+ performance and accessibility
CMS handover with no ticket queue
Post-Series-A web, Hemi website mockup

Investor-ready collateral

Updated deck, one-pager, and partner kit for the Series B trail and enterprise sales motion.

Updated investor pitch deck
Sales one-pager and partner kit
Hire and recruiting collateral
PR-ready bios and rebrand announcement assets
Conference and event presence
Post-Series-A creative, Datagram 3D node render
How it works

Kickoff to launch in 14 days.

01

Discover

Async questionnaire and AI-powered research. No workshops, no delays. We map your market, audience, and competitors before the first call.

02

Design

Strategy signed off, then straight into design. Senior creatives, not juniors. Logo, visual system, and brand assets. Three feedback rounds built in.

03

Deliver

Delivered live and functional. Brand files exported, guidelines packaged, social kit ready. Not a PDF deck. Working assets you can use the day we're done.

Proof

Working with POW felt like having a senior creative partner embedded in our team. They understood fintech from day one and delivered a brand that positioned us for Series A.

Christos Segkos
Christos Segkos Marketing Lead, Datagram
60+ Crypto and tech brands built across AI, fintech, and Web3.
100% Senior creatives. No juniors, no outsourcing.
Recent post-raise work
FAQ

Questions.

When should we rebrand after a Series A? +

The first 30 to 90 days post-close is the sweet spot. Early enough that the new brand carries you through your first wave of senior hires, the next round of investor conversations, and the enterprise pipeline that now expects a different company. Late enough that you have clarity on what the Series A version of the company is actually becoming, rather than guessing. Wait six months and you spend two quarters with a seed-stage brand selling a Series A product, which is the most expensive way to do this.

What actually changes between a seed brand and a Series A brand? +

The audience widens. Seed brands are usually built for founders pitching other founders and angels. Series A brands have to hold up under enterprise procurement, senior hires evaluating you on LinkedIn, and tier-one investors running diligence on your next round. The work also has to scale. A scrappy identity built on Figma frames stops working when you have a marketing hire, a content engine, and a sales team that all need to ship assets weekly without permission. Same brand, different job.

How long does a Series A rebrand take? +

Two weeks for the Brand Sprint. Two to three weeks for the Web Package. Run them back-to-back and you are live with a new identity and a launch-ready site in five weeks total. Full rebrands with extended scope, multi-product systems, or regulated industries under FCA or FINRA review run 10 to 16 weeks. We tell you the honest timeline at first call, not after kickoff.

How much does a Series A rebrand cost, and what's the ROI? +

The two-week Brand Sprint is $15,000 fixed. The Web Package starts at $10,000 and runs up to $20,000 depending on scope. Most Series A rebrands land in the $25,000 to $35,000 range for brand and web combined. The ROI is downstream. OSMI drove $2M in launch revenue with 800% market value growth post-rebrand. Hemi reached $1.2B secured within months of launch. A Series A rebrand that lands one enterprise deal or accelerates one senior hire pays for itself in the first quarter.

What's included in a Series A rebrand? +

Positioning, naming-stress test, logo and identity system, type and colour, brand guidelines, application templates for deck, social, hiring, sales, and PR. The Web Package adds homepage, product, about, careers, blog, and contact pages, built in Framer with a CMS your team can run without us. The announcement kit covers founder talking points, customer email template, partner copy, and launch-day social. Nothing you have to brief a second agency for after we ship.

What gets thrown away in a Series A rebrand? +

Anything that was built to be temporary. Most seed-stage assets are. The placeholder homepage, the deck template, the founder-built component library, the colour palette pulled from a Dribbble shot. What gets kept is harder. We assess each piece on the kickoff call. If the mark still works and only the system around it needs rebuilding, we keep it. If the tone of voice has equity but the visuals are tired, we keep the voice. No agency-incentive to bin work that still earns its place.

Should we rebrand or just refresh? +

Refresh if the strategy still holds and only the visuals are tired. Rebrand if the company has materially changed since the seed brand was set. Most Series A founders need the rebrand because the audience, product, and stakes have all shifted, not just the colours. We tell you which one you actually need at the kickoff call, not after we have already sold you the bigger package.

Can we keep our existing logo? +

Sometimes. We assess what you have on the kickoff call. If the mark still works and only the system around it needs rebuilding, we will tell you. If a fresh mark serves the new chapter better, we will tell you that too. No agency-incentive to bin a logo that works, and no founder-incentive to keep one that doesn't.

How do we align stakeholders, board, investors, and team on the rebrand? +

The Brand Sprint structure forces alignment up front rather than at the reveal. Week one is positioning, narrative, and strategic intent, agreed with the founder and signed off before any visual exploration begins. Week two is identity built off that signed-off brief. By the time the board sees the work, the strategic argument is already won. We have run this with CEOs presenting to lead investors mid-sprint and not lost a single revision round to a late board comment.

How does the rebrand integrate with hiring, sales, and PR plans? +

The brand has to ship into all three workstreams from day one or it sits in a guidelines PDF unused. Hiring gets a careers page, LinkedIn templates, and founder content scaffolding. Sales gets deck template, one-pagers, and case study format. PR gets the announcement narrative, founder talking points, and press kit. We deliver these in the engagement, not as add-ons. Most agencies stop at the guidelines document. We do not.

Can you coordinate the launch with the Series A funding announcement? +

Yes, and it is one of the highest-impact moments to ship a rebrand. The funding announcement already buys you a day of attention from press, investors, customers, and candidates. Launching the new brand the same day means every link people click lands on the new positioning, the new site, the new narrative. We coordinate timing with your PR firm or comms lead, build the embargoed assets, and stand by on launch day to handle anything that breaks.

Do we need a new website too? +

Usually yes. The seed-stage site rarely matches a Series A brand and is often the single largest brand surface enterprise buyers, candidates, and tier-one investors actually look at. We run the Web Package back-to-back with the Brand Sprint so the new identity ships live, not as a guidelines document waiting for someone to use it. Five weeks total from kickoff to launch.

How do we communicate the rebrand to existing customers? +

The announcement kit ships with every engagement. Founder talking points, customer email template, social posts, partner notification copy. The narrative that makes the rebrand feel like progress rather than confusion. Customers do not need to understand the strategic argument behind the rebrand. They need to know the company is moving forward and they are coming with it.

Who actually runs the work? +

Charlie Simpson and David Henshaw, the founders. Every engagement is founder-led. There is no junior account manager between you and the work, no creative director who pitches the work and then hands it to a team you have not met. Combined 25 years inside the funded technology scene. You meet the people doing the work on day one and you keep meeting them through to launch.

How quickly can we kick off? +

Usually within one to two weeks of signing. We run two engagements concurrently maximum, which keeps quality high and timelines tight. If you need to ship before the funding announcement, a board meeting, or a conference, tell us the deadline at first call and we will tell you straight whether the calendar works. We do not take engagements we cannot ship on time.

What happens after the launch? +

Most clients move into a Growth retainer. Ongoing landing pages, blog content, ad creative, conference assets, product UI extensions, and brand stewardship as the company scales into Series B territory. From $7,000 a month. Hemi is on a $75,000 per month retainer with us. The retainer keeps the studio embedded so you do not have to brief a new team every time you ship a campaign, a fundraise update, or a product launch.

How is this different from a generic design agency? +

We only work with funded technology companies. You will not waste week one explaining what a Series A deck needs to do, why your hire pipeline matters now, or why your enterprise buyers will scrutinise the website differently from the consumer ones. Sector-fluent, founder-led, fixed scope, fixed price, two-week sprints rather than three-month retainers from day one. Our portfolio is the only one in the room.