Series B rebrand agency for scaling startups.
The Series A brand got you funded. Series B has to hold up under enterprise procurement, VP hires, and the next round of tier-one diligence. Built for the scale shift.
Brand built for enterprise
A visual identity built on your existing positioning that signals scale, seriousness, and a company procurement will sign off on.
Web that survives procurement
Site engineered for enterprise procurement, security review, and the senior buyer who reads every footer.
Applications and handover
Three brand applications and an asset kit, all exported, packaged, and usable the day we are done.
Position
One week of audience research, competitor mapping and concept development, built on your existing positioning for the enterprise audience and signed off before identity production begins.
Identity
One week of identity system, guidelines, and application templates. Built to scale across products, regions, and a marketing team that ships weekly.
Launch
Five weeks of website, up to ten pages with a CMS. Sales, recruiting, and PR collateral are scoped separately.
POW Studio transformed Hemi's technology into a scalable brand and story. The strategy and creative foundation they built have been key to our growth across the Bitcoin ecosystem.
Rebrand if your audience has shifted from early adopter to enterprise, your product has expanded materially since the Series A brand was set, or you are about to enter procurement-led sales cycles. Hold if the Series A brand is still doing its job and only the team is bigger. Most Series B companies need the rebrand because the buyer has changed, not because the product is unrecognisable. The signal is procurement asking for SOC 2 pages and VP candidates evaluating you on LinkedIn before they pick up a call. If those are happening, the Series A brand is already costing you.
Series A is the identity foundation. The first time the brand is built for anyone outside the founder's network. The work is to signal you are no longer the seed-stage version of yourselves. Series B is the enterprise and scale rebuild. Procurement, security, compliance, and senior hires all evaluate you on the brand surface. The system has to hold up under multi-product expansion, a marketing team shipping weekly without permission, and a sales motion that runs through enterprise legal. Same studio, different job.
Yes. We build trust, security, and compliance surfaces into the website and the brand system from day one. SOC 2, ISO, and GDPR pages, customer logo walls, and case studies in the format procurement actually reads. Enterprise legal teams look for specific signals and we know what they are. Building those in costs nothing more than building them out at quarter three when the first six-figure deal stalls.
A careers page can be one of the ten pages on the site, and recruiting collateral is scoped separately. VP candidates evaluate companies on the brand surface before they ever take a recruiter call. A Series B brand that signals scale, ambition, and seriousness reduces time-to-offer for senior hires by quarters, not weeks.
Fees and timings for every package are on the Brand Sprint and Web Sprint pages.
