A launch film
before launch day.

Reserve your place

Two to six weeks, from $8,750.

Coinbase
Hemi
Visa
Eli Lilly
Datagram
Deloitte
Jito
CoinGecko
Gala
Bloq
Voyager trading agents to subscribe to, Deep Value, Momentum, Night Shift and Steady Yield, from the Voyager launch film by Proof of Work Studio
A gold Kedalion coin turning, from the Kedalion launch film by Proof of Work Studio
The sign 100% UPTIME! over a crew of pixel nodes, from the Datagram film by Proof of Work Studio
Neo, a trading agent, as Shares bought arrives with its tickers, from the Voyager launch film by Proof of Work Studio
A retro computer and the line Intelligence was never meant to fit within limits, from the Dria launch film by Proof of Work Studio
The Ones capsule in its Day 60 card as the formula updates, from the Ones launch film by Proof of Work Studio
The Kedalion K lit gold in rock, from the Kedalion launch film by Proof of Work Studio

What the launch film includes

The launch film

One film about your product, from the script to the final cut, 30 to 90 seconds long.

01Script
02Storyboard of every scene
03Animation and edit
04Music and sound design

Your screens, redrawn

We rebuild your product’s screens for motion, so the film shows the product people will use.

01Product screens rebuilt for motion
02Your colour, type and logo in motion
03On-screen copy

Cut for every screen

Shorter cutdowns from the film, and every cut in the sizes your launch needs.

01The full film, 30 to 90 seconds
02Cutdowns for ads and posts
03Every cut in 16:9, 4:5 and 9:16
Neo, a trading agent, over its strategy card as its budget and risk tolerance are set, from the Voyager launch film by Proof of Work Studio
Gold lines drawing the Kedalion K into rock, from the Kedalion launch film by Proof of Work Studio
A sphere of pixel nodes turning between its labels, then the DGRAM coin, from the Datagram film by Proof of Work Studio
The DNET terminal loading its models, from the Dria launch film by Proof of Work Studio
The Ones jar turning from black to white, from the Ones launch film by Proof of Work Studio
The title You decide what changes, then a weekly review asking whether to raise a limit or widen a stop, from the Voyager launch film by Proof of Work Studio
A gold coin turning in the Kedalion app, then tokenised gold at $48, from the Kedalion launch film by Proof of Work Studio
The node panel at work under Lower Infrastructure Costs, from the Datagram film by Proof of Work Studio
The Dria memory window loading a 36 GB model, from the Dria launch film by Proof of Work Studio
A runner on a beach as the Ones check-in types My energy is fine some days, terrible on others, from the Ones launch film by Proof of Work Studio
The line a trading agent above a prompt, then Home robots will soon cost less than a family holiday typed in, from the Voyager launch film by Proof of Work Studio
The Kedalion dashboard building on screen, gold, silver and palladium prices counting up, from the Kedalion launch film by Proof of Work Studio
The Datagram pixel world, its nodes at work in a panel marked Scale Without Limits, from the Datagram film by Proof of Work Studio
The title Take a break beside the memory window, from the Dria launch film by Proof of Work Studio
A Ones capsule arriving in its day 60 formula, from the Ones launch film by Proof of Work Studio

How it works

It starts with a call

We talk through your product and launch date, look at films you like and agree what yours should say.

The storyboard comes first

We write the script and storyboard every scene, so you see the whole film before anything is animated.

Yours before launch day

Our motion team animates and cuts the film, ready for launch two to six weeks after kickoff.

Proof

“

These guys are sharp. Not only do the Proof of Work Team have an outstanding creative eye and the technical design ability to execute against that, but they fundamentally understand business, brand strategy and market positioning.”

Jonathan Sanford
Jonathan Sanford Founder, Kedalion
17 days From a signed script to a first full cut, on a recent film.
5 films For Plato, Kedalion, Datagram, Dria and Ones.

Growth

A creative team, month by month.
Senior people in your Slack, from $7,000 a month.

We plan each month with you and ship design, motion, video and copy every week, with the same people on it every time.

Explore Growth
Datagram social post design reading Built for performance. Designed for scale., by Proof of Work Studio
Gold lines drawing the Kedalion K into rock, from the Kedalion launch film, by Proof of Work Studio
A retro computer and the line Intelligence was never meant to fit within limits, from the Dria launch film by Proof of Work Studio
Hemi thread card reading Bitcoin often sits idle, by Proof of Work Studio

Growth

From $7,000 a month

Team
Senior creatives
Runs in
One channel in your Slack
Planning
A plan for each month
Standard requests
Within 48 hours
Minimum commitment
Three months
Recent work for Datagram, Kedalion, Dria and Hemi.

Questions

What does it cost? +

From $8,750 for one film, with no monthly commitment. The fee is fixed before we start and depends on the length and on 2D or 3D.

How long does it take? +

Two to six weeks from kickoff, depending on 2D or 3D. A recent film went from a signed script to a first full cut in 17 days.

How many rounds of changes do we get? +

Two rounds at each stage. You see and approve the script and storyboard before anything is animated.

Who makes the film? +

Charlie Simpson and David Henshaw lead it, with our motion team storyboarding and animating it.

Do we need a new brand first? +

No, we make the film in the brand you have. If you’re rebranding too, the film can follow a Brand Sprint.

What’s in a launch film? +

A script, a storyboard of every scene and the finished film, 30 to 90 seconds long, with music and sound design. You also get cutdowns, and every cut in 16:9, 4:5 and 9:16.

Is there a minimum term on Growth? +

Three months, then it rolls monthly with 30 days’ notice either way.

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