AI brands.
Without the gradient.

For funded AI founders raising seed to Series A. Brand in two weeks, or Brand and Web in six weeks. No glowing-orb heroes.

Coinbase
Visa
Hemi
Eli Lilly
Jito
Deloitte
Gala
CoinGecko
Bloq
Datagram
BT
LFG
Kedalion
Volo
What we deliver for AI teams

Visual direction for AI

A concept and visual direction built on your existing positioning.

01Category audit and competitive teardown
02Brand concept and visual direction
03Visual references and moodboards
04Imagery direction
05Concept applied to key touchpoints
Hemi orange corduroy cap with the white embroidered Hemi mark, brand merchandise by Proof of Work Studio

Identity that lasts

Visual system built to differentiate in a category that visually collapsed.

01Logo, wordmark, and motion principles
02Colour, type, and visual identity system
03Brand guidelines and asset kit
04Product UI extensions for in-app brand
05Social, deck, and partner templates
Hemi homepage with the headline Activate compliant Bitcoin yield without leaving custody and a pixel art Bitcoin coin, website by Proof of Work Studio

Web that explains

Clarity over cleverness. AI sites usually fail at the first job.

01Conversion-led marketing site, deployed live
02Hero, product walkthrough, social proof
03Documentation and developer surface design
04Lighthouse 90+ performance and accessibility
05CMS handover with Web Sprint Plus
Grid of Datagram node devices with glowing orange logos joined by data links, 3D render by Proof of Work Studio
How it works
01

Discover

Async questionnaire and research into your model category, buyers, and the AI brands you are up against. Market mapped before the first call.

02

Design

Straight into design once strategy is agreed. Senior creatives who make an AI product feel credible rather than another gradient swirl. Two rounds of feedback on live calls.

03

Deliver

Delivered live. Brand files, guidelines, social kit, and assets your team can ship the day we finish. Built to hold up next to the big labs.

Proof

We made launch films and campaigns for Dria's Mem Agent and DNET releases, and built the positioning, identity and developer-first website for NIZK.

“

POW demonstrated exceptional professionalism, creativity, and reliability in developing the brand and website for osmi.ai. They delivered high-quality work on time and made the entire process enjoyable.

Chris Chuter
Chris Chuter Founder, OSMI
60+ Tech brands built across AI, fintech, and crypto.
100% Senior creatives. No juniors, no outsourcing.
More AI work
FAQ
Can you make the brand feel less AI-generic? +

We build a visual direction from your existing positioning, with references from your audience and category that go beyond the gradient and the orb. That direction guides the identity throughout the sprint.

How do you handle technical credibility on the site? +

We design the structure for it. Research links, model architecture explainers, benchmark and eval tables, latency and cost charts, technical blog, docs entry. Then we either write it with your team or hand the structure over for your CTO to fill in. Buyers in AI scan for technical depth before they read marketing copy, and the page has to reward that.

Do you work with agentic AI, infrastructure, or applied research teams? +

Yes. OSMI is decentralised AI infrastructure, NIZK builds AI on zero-knowledge proofs, Dria runs AI models across a distributed network, and Binsr Inspect is applied AI for home inspection. We have shipped under NDA for two more vertical AI teams this year. Same applies to AI agents, model layers, and dev-tool platforms.

Can you design for enterprise AI buyers? +

Yes. The B2B AI buyer scans for security posture, data residency, eval methodology, and pricing transparency before anything else. We build trust pages, security pages, customer logo walls, integration grids, and case study modules within the Web Sprint’s five-page scope or Web Sprint Plus’s ten-page scope when the audience is enterprise. Less consumer hero animation, more credibility architecture.

Fees and timings for every package are on the Brand Sprint and Web Sprint pages.