AI brands.
Without the gradient.

For funded AI founders raising seed to Series A. Brand and web shipped in two weeks. No glowing-orb heroes.

Coinbase
Visa
Hemi
Eli Lilly
Jito
Deloitte
Gala
CoinGecko
DreamWorks
Bloq
Sky
Warner Music
Datagram
BT
LFG
Vox
Snoop Dogg
Death Row Records
Trolls
Kedalion
Binsr Inspect
Volo
What we deliver for AI teams

Positioning for AI

What category you are in, what you are not, and who you are for.

Category audit and competitive teardown
Brand positioning and messaging framework
Naming or rename exploration
ICP definition and use-case mapping
Founder talking points and PR-ready bios
AI brand identity, POW Studio

Identity that lasts

Visual system built to differentiate in a category that visually collapsed.

Logo, wordmark, and motion principles
Colour, type, and visual identity system
Brand guidelines and asset kit
Product UI extensions for in-app brand
Social, deck, and partner templates
AI website design, POW Studio

Web that explains

Clarity over cleverness. AI sites usually fail at the first job.

Conversion-led marketing site, deployed live
Hero, product walkthrough, social proof
Documentation and developer surface design
Lighthouse 90+ performance and accessibility
CMS handover with no ticket queue
AI launch creative, POW Studio
How it works

Kickoff to launch in 14 days.

01

Discover

Async questionnaire and AI-powered research. No workshops, no delays. We map your market, audience, and competitors before the first call.

02

Design

Strategy signed off, then straight into design. Senior creatives, not juniors. Logo, visual system, and brand assets. Three feedback rounds built in.

03

Deliver

Delivered live and functional. Brand files exported, guidelines packaged, social kit ready. Not a PDF deck. Working assets you can use the day we're done.

Proof

POW demonstrated exceptional professionalism, creativity, and reliability in developing the brand and website for osmi.ai. They delivered high-quality work on time and made the entire process enjoyable.

Chris Chuter
Chris Chuter Founder, OSMI
60+ Tech brands built across AI, fintech, and crypto.
100% Senior creatives. No juniors, no outsourcing.
More AI work
FAQ

Questions.

We are pre-seed. Is that too early? +

Probably yes for the full Brand Sprint. We work best with seed-funded teams who have validated the wedge. We can run a half-day positioning workshop for pre-seed founders and pick up the brand work later.

How do you handle technical credibility on the site? +

We design the structure for it. Research links, model architecture explainers, benchmark tables, technical blog. Then we either write it with your team or hand the structure over for your CTO to fill in.

Can you make the brand feel less AI-generic? +

That is most of the brief. Honest answer is it takes deliberate positioning, not just stripping the gradient. We do that work upfront in the strategy phase. The visual system follows from the position you actually own.

We use AI tools internally. Is that a problem? +

No. Most studios do now, including us. We do not use Midjourney for client logos or final visual identity. We use AI for research, draft copy, and image moodboards. Final work is human.

Do you work with non-English-language-first AI teams? +

Yes. Three of our last seven projects had non-UK or non-US founding teams. Brand work is delivered in English. We can adapt for localised launches.

What happens after the launch? +

Most clients move into a Growth retainer. Ongoing brand stewardship, product UI extensions, content support, ad creative, conference assets. From $7k a month.

How is this different from a generic design agency? +

We only work with funded technology companies in AI, fintech, and crypto. You will not waste week one explaining what an inference layer is, why an agent platform brand differs from a SaaS brand, or what your enterprise buyers will scrutinise. AI-native team, fluent in the moves your audience already knows.

Do you work with agentic AI, infrastructure, or applied research teams? +

Yes. OSMI is decentralised AI infrastructure. Binsr Inspect is applied AI for home inspection. We have shipped under NDA for two more vertical AI teams this year. Same applies to AI agents, model layers, and dev-tool platforms.

How fast can we go from kickoff to live website? +

Two weeks for the Brand Sprint. Two to three weeks for the Web Package. Run them back-to-back and you are live with a new identity and a launch-ready site in five weeks total. Most AI clients run them sequentially in the lead-up to launch.